September 3, 2021
Sam Mustafa, CEO of Charleston Hospitality Group shares his insight on how to create a guest loyalty program that works and why your company should implement this incentive.
Guest Loyalty Program, What Is It?
Simply put, a guest loyalty program is an incentive to keep loyal guests returning. Loyalty programs are also a great way to generate revenue without having to spend money on advertising. In addition, these incentive programs let your guest base feel appreciated, resulting in a higher business guest retention.